About Revlon

Revlon was founded in 1932 by Charles Revson, his brother Joseph Revson, and chemist Charles Lachman, who contributed the "L" in the Revlon name. Starting with a single product — a new type of nail enamel — the company soon diversified into a wide range of cosmetic and beauty products. Revlon is an American multinational company headquartered in New York City and is one of the oldest and most recognized cosmetic brands globally. By the 1950s, Revlon offered a complete range of cosmetics, and it became the second-largest cosmetics producer in the U.S. Revlon's success in the mid-20th century can also be attributed to its innovative marketing strategies, including using psychologists to assist in advertising and pioneering the use of glamorous, fashion-forward advertising in cosmetics.

Revlon entered the fragrance market in 1935 with their first perfume, "Jean Nate." Over the years, Revlon has launched various well-known fragrances such as "Charlie," introduced in 1973 and became famous for being marketed towards the emerging working woman, symbolizing freedom and confidence. Revlon has maintained a reputation for affordability and quality in their beauty products, including fragrances, and continues to be a significant player in the beauty industry despite facing intense competition and financial challenges. Their fragrances are known for their classic appeal and affordability, making them accessible to a broad audience.

Revlon Fragrances